Empowering founders with affordable expertise
Fractional expertise
Senior capability without long-term risk
PREDICTABLE SALES GROWTH |
Systems that scale sustainably
OPERATIONAL CLARITY |
Turning chaos into structure
SMART HIRING |
Turning talent investment into ROI
Founder and leadership-first approach: Unpacking challenges to create tailored solutions
Fractional sales leadership to build and scale your revenue engine
ICP design and customer segmentation
Go-to-market planning and messaging
Sales playbooks and outbound cadences
Pipeline management and revenue forecasting
Coaching for founders and early sales hires
Optional: Hands-on sales execution (outreach and early customer acquisition)
Fractional operations leadership to structure chaos into scalable systems
Role design, org charts, and accountability
Culture enhancement and DEI
Cross-functional processes across sales, delivery, hiring, and operations
Market expansion planning
Commercial and headcount forecasting
Tailored, flexible talent solutions that prioritise ROI and genuine partnership
Embedded Talent Partner (results-focused)
On-demand hiring
Talent acquisition process setup
ATS workflows, scorecards, and interviews
Employer brand messaging
Onboarding frameworks
"Right role, right time" headcount planning
Post-placement support
Our brand vision and mission
The Sales and Talent Lab exists to make life easier for founders, startups, and scale-ups facing bottlenecks in growth, structure, and hiring. We deliver senior-level capability without the senior-level payroll burden. Our mission is simple: help companies scale smarter, faster, and more cost-effectively.
STL’s vision is to become the fractional senior team of choice for ambitious founders and leaders—providing sales, operations, and talent expertise at a fraction of the cost, so companies can focus on growth, not overheads.